Personality Test for Loan Decisions

A short online survey to identify who will repay a loan

Psychometric personality test for loans
Congressional investigator:
Is not commercial credit based primarily upon money or property?
J. P. Morgan:
No sir; the first thing is character.
Congressional investigator:
Before money or property?
J. P. Morgan:
Before money or anything else. Money cannot buy it.

Useful for Many Types of Loans

Home mortgage
Small business
Bad credit
No credit

Optimized for your specific lending context in 4 key ways:

1. Include only the most relevant characteristics

Based on research, we work with you and any local partners to identify which characteristics (personality traits, attitudes, behaviors) out of our comprehensive content model best predict loan repayment in your specific region and context. Focusing on only the most relevant characteristics makes your assessment:

Shorter - because less relevant content is eliminated
More valid - because all remaining content is highly important

2. Tailor each characteristic

For each characteristic measured, we further identify (based on research) which aspects in use today for that characteristic best predict loan repayment. We then tailor the definition and measurement of the characteristic to focus on those loan-relevant aspects.

Custom personality quiz tailored for best fit
Best fit - Tailoring the measurement and definition of each characteristic for use in loans means that our measures will outperform any generic measures of the same construct.

3. Custom norms/benchmarks

Once you have enough data, your own applicants serve as the comparison sample for scoring candidates. This ensures accurate results.

4. Ongoing monitoring with evidence-based improvement

We work with you to monitor how well the assessments are working and make evidence-based optimizations based on what works best in your context.

What's to stop people from lying

You can include a lie detector.

How does the lie detector work?

Unlikely virtues. When a person tries to distort their answers to make themselves look good, they will claim virtues that are only true of a small percentage of people. Examples include “I never feel sad,” or “I never lie.” Ironically, a person claiming to never lie is probably lying about it! A person is flagged for claiming too many unlikely virtues.

Use assessment results to...

Reduce default rates
Lower application costs
Service people with no credit history
Increase financial inclusion
Reduce collection costs
Service people without bank accounts
Expose red flags
Ask targeted follow-up questions
Set consistent standards

Ways to Integrate

  1. Invite candidates to complete assessment materials on our testing platform. All device types are supported.
  2. Use our API to integrate the survey into your own website.
  3. Whitelabel assessments to offer them to your clients.